Better telephone surveys through centralized interviewing
Year of publication: |
1966
|
---|---|
Authors: | Eastlack jr., J. O. ; Assael, Henry |
Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 219178-7. - Vol. 6.1966, 1, p. 2-7
|
Subject: | Persönlichkeitsbefragung | Vereinigte Staaten |
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