Beyond Control? Predicting Consumer Behaviour Using A Measure for Consumer Locus of Control.

We apply locus of control specifically to consumer decisions. To do so, a measurement device, the Consumer Locus Of Control (CLOC) id constructed and tested.

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Year of publication:	1996
Authors:	Busseri, M.A. ; Kerton, R.R. ; Lefcourt, H.M.
Institutions:	Department of Economics, University of Waterloo
Subject:	CONSUMPTION \| DECISION MAKING \| INFORMATION

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Series:	Working Papers.
Type of publication:	Book / Working Paper
Notes:	22 pages
Classification:	D91 - Intertemporal Consumer Choice; Life Cycle Models and Saving
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10005225379