Bias from Voluntary Disclosure of Advertising Spending : Consequences and Remedies
Year of publication: |
[2023]
|
---|---|
Authors: | Yin, Yi ; Malshe, Ashwin V. ; Pauwels, Koen |
Publisher: |
[S.l.] : SSRN |
Subject: | Werbung | Advertising | Unternehmenspublizität | Corporate disclosure | Systematischer Fehler | Bias |
Extent: | 1 Online-Ressource (56 p) |
---|---|
Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments May 21, 2023 erstellt |
Other identifiers: | 10.2139/ssrn.4462446 [DOI] |
Classification: | M37 - Advertising |
Source: | ECONIS - Online Catalogue of the ZBW |
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