Big data analytics : applications in business and marketing
edited by Kiran Chaudhary and Mansaf Alam
| Year of publication: |
2023 ; First edition
|
|---|---|
| Other Persons: | Chaudhary, Kiran (ed.) ; Alam, M. Afshar (ed.) |
| Publisher: |
Boca Raton : CRC Press |
| Subject: | Online-Marketing | Internet marketing | Big Data | Big data | Organisationale Entscheidung | Organizational decision-making |
Online Resource
| Extent: | 1 online resource |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| ISBN: | 978-1-000-75561-9 ; 1-000-75561-4 ; 978-1-003-30776-1 ; 1-003-30776-0 ; 978-1-000-75578-7 ; 1-000-75578-9 ; 1-032-31030-8 ; 978-1-032-31030-5 |
| Other identifiers: | 10.1201/9781003307761 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014025766