Big data performance boost

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Big data, and its analysis, could be the key to success and competitive advantage for many firms. It is, however, expensive and difficult to do well, and as such, that value is currently being trapped within the servers and computing power of tech behemoths. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.