Blockchain technology : how will it impact the marketing domain?
Year of publication: |
2022
|
---|---|
Authors: | Verma, Jyoti ; Kaur, Jasneet |
Published in: |
Developing relationships, personalization, and data herald in marketing 5.0. - Hershey, PA : Business Science Reference, ISBN 978-1-6684-4496-2. - 2022, p. 146-160
|
Subject: | Marketing | Blockchain |
-
Transformative Marketing : Combining New Age Technologies and Human Insights
Kumar, Vikas, (2024)
-
Intelligent marketing : employing new-age technologies
Kumar, V., (2021)
-
Markus, Heike, (2024)
- More ...
-
Segment of one marketing and consumer behaviour : a study on best business practices
Kaur, Jasneet, (2023)
-
Transfer pricing policies and tax manipulations
Kaur, Manpreet, (2015)
-
Kaur, Jasneet, (2018)
- More ...