Blue Ocean versus Competitive Strategy: Theory and Evidence
Extent: | application/pdf |
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Series: | Research Paper. - ISSN 1566-5283. |
Type of publication: | Book / Working Paper |
Notes: | The text is part of a series RePEc:dgr:eureri Number ERS-2009-030-ORG |
Source: |
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Blue Ocean versus Competitive Strategy: Theory and Evidence
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