Book reviews - Qualitative market research: Principles and practice
| Year of publication: |
2004
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| Authors: | Ereaut, Gill ; Imms, Mike ; Callingham, Martin ; Wright, Len Tiu |
| Published in: |
International journal of market research : JMRS ; the journal of the Market Research Society. - Abingdon [u.a.] : Warc, ISSN 0025-3618, ZDB-ID 20063143. - Vol. 46.2004, 1, p. 115-120
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