Bookbuilding vs. fixed price : an analysis of competing strategies for marketing IPOs
Lawrence M. Benveniste and Walid Y. Busaba
| Year of publication: |
1997
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|---|---|
| Authors: | Benveniste, Lawrence M. |
| Other Persons: | Busaba, Walid Y. (contributor) |
| Published in: |
Journal of financial and quantitative analysis : JFQA. - New York, NY [u.a.] : Cambridge University Press, ISSN 0022-1090, ZDB-ID 219406-5. - Vol. 32.1997, 4, p. 383-403
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| Subject: | Emissionskurs | Offering price | Preismanagement | Pricing strategy | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | IPOs = Initial Public Offerings |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001234464