Born Global - die Herausforderungen einer internationalen Unternehmensgründung
Year of publication: |
2004
|
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Authors: | Lehmann, Ralph ; Schlange, Lutz E. |
Published in: |
Zeitschrift für KMU und Entrepreneurship : ZfKE. - Berlin : Duncker & Humblot, ISSN 1860-4633, ZDB-ID 2166541-2. - Vol. 52.2004, 3, p. 206-224
|
Subject: | Multinationales Unternehmen | Transnational corporation | Unternehmensgründung | Business start-up | International |
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