Born Globals' foreign market channel strategies
Year of publication: |
2006
|
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Authors: | Andersson, Svante ; Gabrielsson, Jonas ; Wictor, Ingemar |
Published in: |
International journal of globalisation and small business : IJGSB. - Milton Keynes : Inderscience, ISSN 1479-3059, ZDB-ID 2170485-5. - Vol. 1.2004/06, 4, p. 356-373
|
Subject: | Internationaler Markteintritt | International market entry | KMU | SME | Empirische Methode | Empirical method |
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