Bottom-of-the-pyramid : organizational barriers to implementation
Year of publication: |
2009
|
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Authors: | Olsen, Mette ; Boxenbaum, Eva |
Published in: |
California management review. - Thousand Oaks, CA : Sage Publishing on behalf of The University of California Press, ISSN 0008-1256, ZDB-ID 222930-4. - Vol. 51.2008/09, 4, p. 100-125
|
Subject: | Corporate Social Responsibility | Corporate social responsibility | Wettbewerbsvorteil | Competitive advantage | Unternehmenserfolg | Firm performance |
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