Boundary resource interactions in solution networks
Year of publication: |
2022
|
---|---|
Authors: | Wei, Ruiqi ; Vize, Roisin ; Geiger, Susi |
Published in: |
European journal of marketing. - Bradford : Emerald, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 56.2022, 2, p. 532-561
|
Subject: | Boundary interfaces | Boundary spanners | Business-to-business marketing | Digital platforms | Networks | Solutions | Unternehmensnetzwerk | Business network | Input-Output-Analyse | Input-output analysis | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Digitale Plattform | Digital platform | Netzwerkökonomik | Network economics | Leistungsbündel | Bundling strategy |
-
Peruchi, Diego Falcão, (2022)
-
Wei, Ruiqi, (2019)
-
Empirical research on the impact of network externalities on online loyalty in B2B platforms
Li, Li, (2015)
- More ...
-
Managing paradoxical tensions in platform-based modular solution networks
Wei, Ruiqi, (2022)
-
Wei, Ruiqi, (2019)
-
Social media marketing for B2B : from information to decision to retention
Vize, Roisin, (2018)
- More ...