Extent: | XVI, 268 S. : graph. Darst. 210 mm x 148 mm, 378 g |
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Series: | Schriftenreihe Studien zum Konsumentenverhalten. - Hamburg : Kovač, ISSN 1613-9100. - Vol. 40 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | Zugl.: Hamburg, Univ., Diss., 2011 |
ISBN: | 978-3-8300-6168-7 ; 3-8300-6168-4 |
Classification: | Marketing |
Source: |
Persistent link: https://www.econbiz.de/10009556987