Branded websites and marketplace selling : competing during COVID-19
Oksana Loginova
| Year of publication: |
2022
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|---|---|
| Authors: | Loginova, Oksana |
| Published in: |
Journal of economic behavior & organization : JEBO. - Amsterdam [u.a.] : Elsevier, ISSN 0167-2681, ZDB-ID 864321-0. - Vol. 203.2022, p. 577-592
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| Subject: | Brands | Consumer shopping behavior | COVID-19 | Online marketplace platform | Price competition | Konsumentenverhalten | Consumer behaviour | Coronavirus | Online-Handel | Online retailing | Website | Preiswettbewerb | Markenführung | Brand management | Electronic Commerce | E-commerce | Markenartikel | Brand | Online-Marketing | Internet marketing | Digitale Plattform | Digital platform | Markenimage | Brand image |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jebo.2022.09.020 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014228171