Bricks vs. clicks : which is better for marketing remanufactured products?
Year of publication: |
2015
|
---|---|
Authors: | Yan, Wei ; Xiong, Yu ; Xiong, Zhongkai ; Guo, Nian |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 242.2015, 2 (16.4.), p. 434-444
|
Subject: | Distribution channels | Remanufacturing | Environmental impact | Game theory | Spieltheorie | Vertriebsweg | Distribution channel | Betriebliche Kreislaufwirtschaft | Reverse logistics | Produkt-Recycling | Product recovery | Kreislaufwirtschaft | Recycling |
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