Bringing them back to spend more : student foodservice experiences to satisfy their taste buds
Year of publication: |
2015
|
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Authors: | Ali, Faizan ; Ryu, Kisang |
Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1747-3616, ZDB-ID 2253499-4. - Vol. 16.2015, 2, p. 235-248
|
Subject: | PLS | Satisfaction | Dining expenditure | Dining frequency | Foodservice experience | On-campus food | Gastronomie | Restaurant industry | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Experiment | Studierende | Students | Privater Konsum | Private consumption |
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