Building a measurement model for market visioning competence and its proposed antecedents : organizational encouragement of divergent thinking, divergent thinking attitudes, and ideational behavior
Year of publication: |
2015
|
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Authors: | Reid, Susan E. ; DeBrentani, Ulrike |
Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 32.2015, 2, p. 243-262
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Subject: | Innovationsmanagement | Innovation management | Wissensmanagement | Knowledge management | Problemlösung | Problem solving | Meinung | Opinion | Messung | Measurement |
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