Extent: | xiii, 219 Seiten illustrations, portraits 24 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Fallstudie ; Case study ; Lehrbuch ; Textbook ; Sammelwerk ; Collection of articles of several authors |
Language: | English |
Notes: | Previous edition catalogued under title Enthält 13 Beiträge Includes bibliographical references 1. Entrepreneurship: MXit -- 2. Establishing a business : Kiph -- 3. The business environment : the airline industry -- 4. Corporate social responsibility : South African Breweries -- 5. General management : Edcon -- 6. Planning : Tsogo Sun -- 7. Organising : the Nike matrix -- 8. Leading and controlling : South African business leadership in action -- 9. Operations management : air traffic operations excellence -- 10. Human resources management : Derby Departmental Stores -- 11. Marketing management : Heineken and SABMiller's beer war -- 12. Financial management : IBM -- 13. Purchasing and supply chain management : Toyota |
ISBN: | 978-0-19-040492-5 ; 0-19-040492-2 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011450551