Extent: | XXVIII, 612, [110] S. Ill., graph. Darst., Kt. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | English |
Notes: | Includes bibliographical references and index Previous ed.: Upper Saddle River, NJ.: Pearson/Prentice Hall, 2005 Understanding the foundations of business communication -- Achieving success through effective business communication -- Communicating in teams and mastering listening and nonverbal communication skills -- Communicating in a world of diversity -- Applying the three-step writing process -- Planning business messages -- Writing business messages -- Completing business messages -- Crafting brief messages -- Crafting messages for electronic media -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Supporting messages with quality information -- Finding, evaluating, and processing information -- Designing visual communication -- Planning, writing, and completing reports and proposals -- Planning reports and proposals -- Writing reports and proposals -- Completing reports and proposals -- Designing and delivering oral and online presentations -- Creating and delivering oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs -- Building careers and writing résumés -- Interviewing for employment and following up -- Appendix A: format and layout of business documents -- Appendix B: documentation of report sources -- Appendix C: correction symbols -- Video guide -- Handbook of grammar, mechanics, and usage |
ISBN: | 0-13-199535-9 ; 978-0-13-199535-2 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013474866