Business-to-Consumer (B-to-C) in Franchisesystemen
Hans Lang
| Year of publication: |
2001
|
|---|---|
| Authors: | Lang, Hans |
| Published in: |
Handbuch Franchising & Cooperation : das Management kooperativer Unternehmensnetzwerke. - Neuwied [u.a.] : Luchterhand, ISBN 3-472-04511-6. - 2001, p. 321-324
|
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001589125