Buyer behaviour under mini-test conditions
Year of publication: |
1972
|
---|---|
Authors: | Charlton, P. ; Ehrenberg, A. S. C. ; Pymont, B. |
Published in: |
Journal of the Market Research Society : JMRS. - London : Soc., ISSN 0025-3618, ZDB-ID 83018-5. - Vol. 14.1972, 3, p. 171-183
|
Subject: | Verbraucher | Großbritannien |
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