Can Alexa serve customers better? : AI-driven voice assistant service interactions
Year of publication: |
2023
|
---|---|
Authors: | Malodia, Suresh ; Ferraris, Alberto ; Sakashita, Mototaka ; Dhir, Amandeep ; Gavurova, Beata |
Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 37.2023, 1, p. 25-39
|
Subject: | Artificial intelligence | Automated service interactions | Conversational commerce | Dual-factor | Human-computer interaction | Voice assistants |
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