Can I surprise myself? : a conceptual framework of surprise self-gifting among consumers
Aditya Gupta, Meike Eilert, James W. Gentry
| Year of publication: |
2020
|
|---|---|
| Authors: | Gupta, Aditya ; Eilert, Meike ; Gentry, James W. |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 54.2020, p. 1-11
|
| Subject: | Self-gifts | Subscription boxes | Surprise |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2018.11.017 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012238310