Can non-life insurers improve policyholder relationships in onlie services?
Year of publication: |
August 2017
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Authors: | Yu, Tsu-Wei |
Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 28.2017, 8, p. 825-839
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Subject: | e-service quality | perceived risk | e-customer satisfaction | e-customer loyalty | Dienstleistungsqualität | Service quality | Risikomodell | Risk model | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Online-Handel | Online retailing |
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