Can you trust a customer's expression? : insights into nonverbal communication in the retail context
Year of publication: |
2010
|
---|---|
Authors: | Puccinelli, Nancy M. ; Motyka, Scott ; Grewal, Dhruv |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 27.2010, 10, p. 964-988
|
Subject: | Konsumentenverhalten | Consumer behaviour | Kommunikation | Communication | Emotion | Einzelhandel | Retail trade |
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