Cause related marketing : who cares wins
Year of publication: |
2000 ; Reprint.
|
---|---|
Authors: | Adkins, Sue |
Publisher: |
Oxford [u.a.] : Butterworth-Heinemann |
Subject: | Unternehmen | Soziale Verantwortung | Marketing |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
-
Cause-Related-Marketing-Kampagnen erfolgreich konzipieren : eine empirische Studie
Huber, Frank, (2008)
-
Cause related marketing : partnership guidelines & case studies
(2001)
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Marconi, Joe, (2002)
- More ...
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Cause-related marketing; who cares wins
Adkins, Sue, (2003)
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Cause related marketing : who cares wins
Adkins, Sue, (2005)
- More ...