Challenge or opportunity? : a case of tire rental servitization from financial and channel perspectives
Year of publication: |
2021
|
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Authors: | Hyun, Myungjin ; Kim, Jieun |
Published in: |
Service business. - Berlin : Springer, ISSN 1862-8508, ZDB-ID 2279938-2. - Vol. 15.2021, 1, p. 1-17
|
Subject: | Servitization | Tire manufacturing firm | Financial performance | Channel conflict | Service paradox | Cannibalization | Industrie | Manufacturing industries | Vertriebsweg | Distribution channel | Unternehmenserfolg | Firm performance | Leistungsbündel | Bundling strategy | Unternehmensdienstleistung | Business services |
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