CHANGE MANAGEMENT MODEL APPLICABLE TO ROMANIAN ORGANIZATIONS IN THE GLOBAL ECONOMIC CRISIS CONDITIONS

In the context of increased globalization and the growing interest shown to change management, which again tends to be a "fashionable concept", this area of management is in continuous expansion in the past decade gaining significant scale among theorists and practitioners in management science and enjoying the attention of the visible and administrative bodies and public sector in developed countries, considering the large volume of human, financial and material given to this sector. This paper contains a change management model applicable to Romanian organizations, based on practical experience of the authors and other studies of Romanian and international literature. Without claiming that the model can’t be improved, the benefits of the model are: systemic vision; based on a complex methodology; increased flexibility of the model; multidimensionality of the model; model provides practitioners a range of tools, which can be used during the implementation of organizational change; focus on results.