Changing marketing strategies in a new economy
Year of publication: |
1977
|
---|---|
Other Persons: | Backman, Jules (contributor) ; Czepiel, John (contributor) ; Geneen, Harold S. (contributor) |
Publisher: |
Indianapolis, Ind. : Bobbs-Merrill Educational Publ. |
Subject: | Absatzplanung | Absatzpolitik | Vereinigte Staaten | Marketingmanagement | Marketing management | New Economy | New economy | Strategisches Management | Strategic management |
Published items: |
7 hits in ECONIS - Online Catalogue of the ZBW
|
-
Marketing strategies for the new economy
Tvede, Lars, (2001)
-
Schmidt, Roland, (2004)
-
Eisenmann, Thomas R., (2003)
- More ...
-
Business and the American economy, 1776-2001
Backman, Jules, (1976)
-
Labor, technology, and productivity in the seventies
Backman, Jules, (1974)
-
Social responsibility and accountability
Backman, Jules, (1975)
- More ...