Channel strategies when digital platforms emerge : a systematic literature review
Year of publication: |
2023
|
---|---|
Authors: | Zhou, Xiaoyang ; Liu, He ; Li, Jialu ; Zhang, Kai ; Lev, Benjamin |
Published in: |
Omega : the international journal of management science. - Oxford [u.a.] : Elsevier, ISSN 0305-0483, ZDB-ID 124502-8. - Vol. 120.2023, p. 1-13
|
Subject: | Platform channel strategies | Retailing | Supply chain management | Systematic literature review | Lieferkette | Supply chain | Bibliometrie | Bibliometrics | Vertriebsweg | Distribution channel | Digitale Plattform | Digital platform | Einzelhandel | Retail trade | Electronic Commerce | E-commerce |
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