Chinese consumers' perceptions of functional foods : a netnography study of foods that help the immune system recover from air pollution
Lei Cong, Phil Bremer, and Miranda Mirosa
Year of publication: |
2019
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Authors: | Cong, Lei ; Bremer, Phil ; Mirosa, Miranda |
Published in: |
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion. - London : Routledge, Taylor & Francis Group, ISSN 1540-4102, ZDB-ID 2112964-2. - Vol. 25.2019, 6, p. 628-646
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Subject: | air pollution | Chinese consumers | Functional foods | immune health | netnography | Luftverschmutzung | Air pollution | Konsumentenverhalten | Consumer behaviour | China | Funktionelle Lebensmittel | Functional food | Lebensmittel | Food | Gesundheitsrisiko | Health risk |
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Online Resource