Chinese mind piracy? : the effects of copyright awareness on online consumer behavior
Wei-Hua Wang,Sae-Bum Kim
Year of publication: |
June 2016
|
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Authors: | Wang, Wei-Hua ; Kim, Sae-Bum |
Published in: |
Journal of international trade & commerce. - Seoul, South Korea : Korea International Trade Research Institute, ISSN 1738-8112, ZDB-ID 2920574-8. - Vol. 12.2016, 3, p. 79-93
|
Subject: | Copyright Awareness | Customer Loyalty | Customer Satisfaction | Piracy | Urheberrecht | Copyright law | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Produktpiraterie | Product counterfeiting | Beziehungsmarketing | Relationship marketing | China | Immaterialgüterrechte | Intellectual property rights | Online-Handel | Online retailing | Urheberrechtsverletzung | Copyright infringement |
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