Extent:
IX, 88 S. : graph. Darst.
Series:
Foundations and trends in marketing : FTMKT. - Hanover, Mass. : Now, ISSN 1555-0761. - Vol. Vol. 2, Iss. 2
Type of publication: Book / Working Paper
Language: English
ISBN: 978-1-60198-164-6
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004951147