CLASSICAL LASSICAL AND BEHAVIOURAL FINANCE IN INVESTOR DECISION

Conceptual model of individual investor behavior presented in this paper aims to structure a part of the vast knowledge about investor behavior that is present in the finance field. The investment process could be seen as driven by dual mental processes (cognitive and affective) and the interplay between these systems contributes to bounded rational behavior manifested through various heuristics and biases. The investment decision is seen as a result of an interaction between the investor and the investment environment

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Year of publication:	2010
Authors:	D, Lect. Aurora Murgea Ph.
Published in:	Annals of University of Craiova - Economic Sciences Series. - Facultatea de Economie şi Administrarea Afacerilor, ISSN 1223-365X. - Vol. 2.2010, 38, p. 12-12
Publisher:	Facultatea de Economie şi Administrarea Afacerilor
Subject:	investor behaviour \| financial decisions making \| cognitive modelling \| sentiments \| market efficiency

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Extent:	application/pdf
Type of publication:	Article
Language:	English
Classification:	G11 - Portfolio Choice ; G14 - Information and Market Efficiency; Event Studies ; G15 - International Financial Markets
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10009143794