Click or skip : the role of experience in easy-click checking decisions
Year of publication: |
December 2016
|
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Authors: | Roth, Yefin ; Wänke, Michaela ; Erev, Ido |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 43.2016, 4, p. 583-597
|
Subject: | checking decisions | clicking decisions | decision from experience | decision-description gap | incentives | Entscheidung | Decision | Entscheidungstheorie | Decision theory | Experiment |
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