Co-creation in effectuation processes : a stakeholder perspective on commitment reasoning
Year of publication: |
2022
|
---|---|
Authors: | Mumford, Jonathan van ; Zettinig, Peter |
Published in: |
Journal of business venturing. - New York, NY : Elsevier Science Publ., ISSN 0883-9026, ZDB-ID 633944-X. - Vol. 37.2022, 4, p. 1-18
|
Subject: | Co-creation | Commitments | Effectuation | Reasoning | Stakeholders |
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