Co-creation : toward a taxonomy and an integrated research perspective
Vladimir Zwass
| Year of publication: |
2010
|
|---|---|
| Authors: | Zwass, Vladimir |
| Published in: |
International journal of electronic commerce : IJEC. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1086-4415, ZDB-ID 1402660-0. - Vol. 15.2010/11, 1, p. 11-48
|
| Subject: | Produktentwicklung | New product development | Kreativität | Creativity | Verbraucher | Consumers | Social Web | Social web | Electronic Commerce | E-commerce |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008758875