Co-design visual merchandising in 3D virtual stores : a facet theory approach
Year of publication: |
2015
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Authors: | Wu, Juanjuan ; Kim, Angella ; Koo, Jayoung |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 43.2015, 6, p. 538-560
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Subject: | Fact theory | Co-design | Virtual store | Visual merchandising | Verkaufsförderung | Sales promotion | Ladengestaltung | Store design | Virtuelle Realität | Virtual reality | Visualisierung | Visualization | Konsumentenverhalten | Consumer behaviour | Virtuelle Organisation | Virtual organization | Social Web | Social web |
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