COD: a boon or curse for online impulse buying?
Year of publication: |
2023
|
---|---|
Authors: | Deshpande, Bilwa ; Deshpande, Gandhar |
Published in: |
Paradigm Shift in Business : Critical Appraisal of Agile Management Practices. - Cham : Springer Nature Switzerland, ISBN 978-3-031-40439-9. - 2023, p. 299-312
|
Subject: | Cash on delivery | COD | Impulse | Online shopping | Product returns | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing |
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