Cognitive, affective and behavioural responses in mall experience : a qualitative approach
Year of publication: |
2016
|
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Authors: | Lucia-Palacios, Laura ; Pérez-López, Raúl ; Polo-Redondo, Yolanda |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 44.2016, 1, p. 4-21
|
Subject: | Qualitative approach | Customer experience | Moderating effects | Affective and cognitive responses | Shopping mall characteristics | Konsumentenverhalten | Consumer behaviour | Kognition | Cognition | Emotion | Einkaufszentrum | Shopping center |
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