Cognitive Dissonance after Purchase: A Multidimensional Scale
| Year of publication: |
2000
|
|---|---|
| Authors: | Sweeney, Jillian C. ; Hausknecht, Douglas ; Soutar, Geoffrey N. |
| Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 17.2000, 5, p. 369-386
|