Cold War consumption and the marketing of childhood in the Soviet Union and the United States, 1950-1960
Margaret Peacock (Department of History, The University of Alabama, Tuscaloosa, Alabama, USA)
Year of publication: |
2016
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Authors: | Peacock, Margaret |
Published in: |
Journal of historical research in marketing. - Bingley [u.a.] : Emerald, ISSN 1755-750X, ZDB-ID 2473961-3. - Vol. 8.2016, 1, p. 83-98
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Subject: | Advertising history | Consumption history | Consumer society | Propaganda | Cold War history | Soviet history | USA | United States | Sowjetunion | USSR | Geschichte | History | Wirtschaftsgeschichte | Economic history | Werbung | Advertising | Konsumentenverhalten | Consumer behaviour | Internationale Beziehungen | International relations | Konsumgesellschaft |
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