Combating deceptive counterfeiting in digital supply chain
Year of publication: |
2023
|
---|---|
Authors: | Dash, Aishwarya ; Sarmah, Sarada Prasad ; Tiwari, Manoj Kumar ; Jena, Sarat Kumar |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 38.2023, 10, p. 2061-2091
|
Subject: | Anti-counterfeit strategy | Deceptive counterfeiting | Digital supply chain | Game theory | Track and trace | Spieltheorie | Digitalisierung | Digitization | Lieferkette | Supply chain | Produktpiraterie | Product counterfeiting |
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