Combining preferences and heuristics in analysing consumer behaviour
Year of publication: |
2022
|
---|---|
Authors: | Mir Artigues, Pere |
Published in: |
Evolutionary and institutional economics review. - Cham : Springer International Publ., ISSN 2188-2096, ZDB-ID 2217615-9. - Vol. 19.2022, 2, p. 523-543
|
Subject: | Behavioural economics | Consumer behaviour | Heuristics | Microeconomics | Konsumentenverhalten | Theorie | Theory | Heuristik | Verhaltensökonomik | Behavioral economics | Mikroökonomik |
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