Communicating Environmentally Sustainable Transport : The Role of Soft Measures

Progress towards Environmentally Sustainable Transport (EST) will require widespread acceptance of the need for EST, and a mix of measures designed to achieve the necessary changes to overcome the barriers to EST. Some of the measures will be hard measures, which include taxes, emission standards, speed limits, and other fiscal and regulatory instruments

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Year of publication:	2004
Institutions:	OECD (contributor)
Publisher:	Paris : OECD Publishing
Subject:	Nachhaltige Mobilität \| Sustainable mobility \| Verkehrsaufkommen \| Traffic volume \| OECD-Staaten \| OECD countries \| Verkehrspolitik \| Individualverkehr \| Öffentlicher Verkehr \| Nachhaltigkeit \| Umweltverträglichkeit \| Maßnahme

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Extent:	Online-Ressource (185 p.)
Type of publication:	Book / Working Paper
Language:	English
Notes:	Description based upon print version of record Preliminaries; CONTENTS; Overview; Session 1 Opening session; Session 2 Present transport behaviour and what maintains it; Session 3 Roles of soft measures in changing transport and other behaviour; Session 4 How soft measures could be used to achieve EST; Session 5 Special focus on the media advertising and marketing; Session 6 Developing advice for policymakers on the use of soft measures; Appendix 1 Issues Paper Soft Measures and Transport Behaviour;
ISBN:	978-92-64-10663-5 ; 978-92-64-10664-2 ; 978-92-64-10664-2
Other identifiers:	10.1787/9789264106642-en [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10015054854