Communication and marketing of services by religious organizations in India
Year of publication: |
2014
|
---|---|
Authors: | Iyer, Sriya ; Velu, Chander ; Mumit, Abdul |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 67.2014, 2, p. 59-67
|
Subject: | Marketing communication | Media richness | Competition | Religious organizations | India | Wettbewerb | Indien | Religion | Kirche | Church | Marketing | Marketingmanagement | Marketing management |
-
Communication and marketing of services by religious organizations in India
Iyer, Sriya, (2010)
-
Communication and marketing of services by religious organizations in India
Iyer, Sriya, (2014)
-
Churches as firms : an exploration of regulatory similarities
Patrikios, Stratos, (2020)
- More ...
-
Communication and marketing of services by religious organizations in India
Iyer, Sriya, (2014)
-
Divine Competition: Religious Organisations and Service Provision in India
Iyer, Sriya, (2014)
-
A Reason for Unreason: Returns-Based Beliefs in Game Theory
Velu, Chander, (2012)
- More ...