COMMUNICATION AND PERSUASION : PSYCHOLOGICAL STUDIES OF OPINION CHANGE / CARL I. HOVLAND ; IRVING L. JANIS AND HAROLD H. KELLEY
Alternative title: | COMMUNICATION AND PERSUASION |
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Year of publication: |
1976
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Authors: | Hovland, Carl Iver ; Janis, Irving Lester ; Kelley, Harold H. |
Publisher: |
NEW HAVEN (U.A.) : YALE UNIV. PR. |
Saved in:
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