Comparative analysis for international marketing. Prep. under the dir. of: Bertil Liander. With contr. by: Vern Terpstra, Michael Y. Yoshino, A. A. Sherbini. 43120
Alternative title: | Comparative analysis for international marketing |
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Year of publication: |
1967
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Authors: | Terpstra, Vern ; Yoshino, Michael Y. ; Sherbini, A. A. |
Other Persons: | Liander, Bertil (contributor) |
Institutions: | Marketing Science Institute (contributor) |
Publisher: |
Boston : Allyn, Bacon |
Subject: | Absatz | Unternehmung internationale | Aussenwirtschaftsbetrieb |
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