How competitive intensity drives firms to speed up new product development? : the mediating effect of knowledge integration and the moderating effect of market orientation
Year of publication: |
2024
|
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Authors: | Lyu, Chongchong ; Bao, Yongchuan ; Zhang, Feng ; Wang, Hongpeng ; Tuo, Xiaonan ; Ou, Jianmeng ; Lin, Dongdong |
Published in: |
R & D management. - Oxford : Wiley-Blackwell, ISSN 1467-9310, ZDB-ID 2016955-3. - Vol. 54.2024, 3, p. 664-681
|
Subject: | Produktentwicklung | New product development | Wettbewerbsvorteil | Competitive advantage | Wissensmanagement | Knowledge management | Wissenstransfer | Knowledge transfer | Industrie | Manufacturing industries | China |
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